According to the applicant the respondent’s name, as cited above, is confusingly similar to the applicant’s trade mark BABYLONSTOREN1 or is capable of reasonably misleading a person to incorrectly believe that there is a link or association between the applicant and the respondent.2 It is therefore submitted that this Tribunal should find the respondent’s name to be unsatisfactory of the provisions of sections 11(2)(b) and 11(2)(c)(i) of the Companies Act 2008 (the Companies Act).3
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